The Tooth Fairy Experience

“I got 8 dollars!!”

These were the words we woke up to one morning. It was the morning after our daughter had lost another tooth.

My husband and I looked at each other and mouthed silently “8 dollars??!!??!!”.

Right then and there, we set up a Tooth Fairy Strategy Meeting. At this rate, with twenty something more teeth to go, we were going to be broke long before she got to college. 

Has your business suffered from a similar lack of effective communication?

Is the content on your website carefully curated to draw in your perfect customer, yet, you still don’t know the status of your user manual? The user manual, that the customers you spent so much money and time to acquire, will actually need to use your product or service?

Want to talk about it? 

This article is also published on Linkedin.

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